Business & Tech

Beverly Hills Porsche Is Moving to Westwood

A streamlined permitting process and the possibility of permanent tax relief helped to lure the auto dealership from Beverly Hills.

Beverly Hills Porsche is keeping its name, but changing its location.

The dealership is planning to move its showroom from 8425 Wilshire Blvd. to the 10950 block of Santa Monica Boulevard in Westwood, according to the Daily News.

After more than 20 years in Beverly Hills, the city said the relocation was a "surprise."

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"We are reaching out to them to better understand their decision," Beverly Hills spokeswoman Therese Kosterman said in a statement. "While we are always disappointed when a business leaves the city, we are delighted that other businesses compatible with the Beverly Hills entertainment brand, such as Playboy, MGM and Google, have chosen to locate here just within the past year."

The Daily News is reporting that Los Angeles Mayor Antonio Villaraigosa's Office of Economic and Business Policy attracted the high-end car dealership by speeding up the permitting process. Villaraigosa is also supporting an ordinance that would exempt automobile dealers new to L.A. from the city's business tax. Beverly Hills Porsche is already eligible for temporary tax relief for new businesses moving there.

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Representatives at Beverly Hills Porsche were not immediately available for comment.


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